Welcome to The Learning Innovations Group - the instructional design consultancy. For information about Learning Innovations or its services, please email li@fccj.edu or phone 904 997-2939.

Instructional Design Terminology



Instructional design - systematic approach to the development of instructional programs which takes into account learning theory and research to ensure that the intended learning aims are realized.

Instructional development – systematic approach to the development of instructional programs at an organization level. Instructional development is larger in scope than instructional design and takes into account the organization as a whole.

Needs assessment – process utilized to determine what, if any, instruction should be designed.

Learner analysis – examination of student characteristics that are relevant to the design of instruction. These include but are not limited to age, academic ability, learning style, and motivation. 

Teaching methods – strategies utilized by instructors to deliver content and allow student interaction with content. 

Learning styles – cognitive, affective, and physiological factors that serve as relatively stable indicators of how learners perceive, interact with, and respond to the learning environment. 

Cognition - The mental process of knowing, including aspects such as awareness, perception, reasoning, and judgment. 

Message design – field of study that encompasses student’s perceptions of media and their subsequent ability or disability to interpret media. 

Instructional technology – systemic and systematic application of strategies and techniques derived from behavior and physical sciences concepts and other knowledge to the solution of instructional problems. 

Goal – general and brief statement of intended outcome. 

Objective – specific and detailed statement of intended outcome. 

Norm-referenced assessment – evaluation that is scored based on a bell-curve distribution produced by all students’ scores. Standardized test are an example. 

Criterion-referenced assessment – evaluation that is scored based on specific proficiency standards. 

Formative evaluation – assessment utilized to gain information that will guide further instruction. 

Summative evaluation – assessment utilized to determine final learning outcomes and often to determine grades. 

Task analysis – process utilized to determine what content needs to be included in a segment of instruction for learner to achieve the learning goal. 

Chunking – grouping and organization content into manageable units. 

Curriculum -  an organized set of formal education and /or training intentions. 

Schema – Data structures for representing the generic concepts store in memory. 

Adaptive instruction – type of instruction that supplies alternative teaching operations based on assessment of student readiness to profit from them. 

Feedback – information which can be used to restructure knowledge and support metacognitive regulation of ongoing performance. 

Transactional distance – measure of the learner’s perception of relatedness to the instructor, the environment, and the process. (Moore) 

Meta-data – electronic tags that are embedded in web materials to permit their retrieval by search engines. The IMS metadata search fields include learning level, user’s support, educational objectives, copyright information, price code, learning object, author, subject, and publisher. 

Learning object – a discreet “chunk” of data that is part of a learning module. It can include video, audio, text, e-mail, slides, case studies, or any medium that can be digitized.  

SCORM – Sharable Courseware Object Reference Model. A reference model that defines a Web-based learning "content model" . 

SCORM compliant – standard learning objects that follow the ADL’s guidelines. 

Pedagogy – study of teaching children 

Androgogy –study of teaching adults


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(904) 997-2939 9911 Old Baymeadows Road, Jacksonville, Florida 32256